All Projects
(03)
One Pixel of Truth
Project type
Product Design, B2B Platform UX, Fashion-tech & Sustainability
Project role
Lead Product Designer, UX Research, IA, UI Design
Date
2026
01
Overview
10%
Of global carbon emissions fashion's share
6+
Competing, fragmented certification standards
20+
Documented sourcing frictions
02
The problem
"Sustainability information is fragmented, inconsistent, and hard to trust."
01
02
03
03
Key findings
01
Trust is broken
We heard
"Half of what I read could be greenwashing. I have no way to check."
Implication
Every claim must be cited, sourced and time-stamped. No floating scores.
02
The ecosystem is fragmented
We heard
"I have a spreadsheet, a Pinterest board, and a group chat. That's my sourcing tool."
Implication
Consolidate discovery into one searchable surface.
03
Certifications confuse
We heard
"I know GOTS is good. I couldn't tell you what's behind the badge."
Implication
One comparable score — certifications as evidence, not the summary.
04
From research to design
pix·el · noun
One pixel of truth a single verifiable data point per material.
The three findings pointed to one answer: stop adding badges, and resolve every claim into a single number a designer can read in a glance and trust on inspection.
That number is the Pixel Sustainability Index — six cited pillars, collapsed into one score, expandable to its sources on demand.

01
Legible at a glance
The score is always in the same place — scan a list in seconds.
02
Decomposable on demand
Click any pillar for raw data, certificate links and last-audit date.
03
Comparable across materials
Denim and silk rank on one axis — without flattening the differences.
04
Built for citation
Every pillar links to its GOTS, OEKO-TEX, Higg FEM or LCA source.
05
The Work
Six screens, one mechanic.
From discovery to a compliance-ready report — the PSI threaded through every surface. Flip through each screen.
Public homepage
Lead with the promise, not the product.Reframe the hub around a single claim — verified data — before any feature reveal.
- 01Headline anchors on "one pixel of truth"
- 02
06
Reflection & next steps
Reflection
01
Validate the PSI weighting model with third-party auditors.
02
Pilot discovery with emerging designers — the least-served group.
03
Build the supplier onboarding flow that keeps verification fresh.



